Hospitality websites

Hotels, restaurants and venues sell a feeling first: the light in a room, the noise of a dining hall, the view from a terrace. Their websites have to carry that atmosphere and still make booking easy.

The jury looks for photography and video that capture a place honestly, menus and room details that load quickly on a phone, and booking or reservation paths that never leave the visitor guessing. The best hospitality sites use type and pacing to set a mood that matches the place, from minimal and quiet to loud and generous, without hiding opening hours, location and prices behind effects.